The Big Idea
Narrates the Big Idea and Learn. Keeps playing as you turn cards.
Most negotiations are lost before they begin, because one side arrives trying to win an argument instead of trying to understand a person.
Before any technique can work, the goal has to change. This station replaces the picture of negotiation you probably carry — a battle of wills — with the one professionals actually use.
Source: Never Split the Difference · Station 1 of 12
Inside this station