BookYol

Author road · 12 Stations · 12 days · Mind & Psychology › Focus

Think with Nir Eyal's tools

12 Stations through Eyal's two books, from how a product hook is built and judged to how you defend your own attention, ending in a one-page focus system you keep each week.

We do not re-summarise Indistractable; it has its own road. We connect two books: Hooked's four phases, each with its honest use and the Manipulation Matrix as its ethics test, then Indistractable's tools for keeping your own attention among other people's hooks. The order is a teaching order designed by BookYol, not the author's own.

Mapping a product's hookMaking the next step easy, honestlyTesting a habit with the Manipulation MatrixTurning internal triggers into choicesRunning a one-page focus system
Play Station 1 — free, ~5 min, no sign-up →

The road, station by station

0 of 12

  1. 01A habit-forming product starts with a feeling

    ~5 min

    from Hooked

    Today’s Station — start →

  2. 02Action: make the next step easier, not louder

    locked

    from Hooked

  3. 03Variable rewards: why we keep coming back to check

    locked

    from Hooked

  4. 04Investment: the user's own work brings them back

    locked

    from Hooked

  5. 05The Manipulation Matrix: would you use it, and does it help?

    locked

    from Hooked

  6. 06Traction or Distraction? Judge the Direction, Not the Task

    locked

    from Indistractable

  7. Milestone

    The hook, seen from both sides

    The four phases of a product you work on are drawn, one feature has been placed on the Manipulation Matrix with a decision written down, and one block of your own day has been marked as traction or distraction.

  8. 07Meet the internal trigger

    locked

    from Indistractable

  9. 08Find the game inside the dreaded task

    locked

    from Indistractable

  10. 09Turn your values into hours on the calendar

    locked

    from Indistractable

  11. 10Hack back your tools so each one waits for you

    locked

    from Indistractable

  12. 11Make pacts: let your calm self bind your tempted self

    locked

    from Indistractable

  13. 12Your one-page focus system and the weekly review

    locked

    from Indistractable

  14. Milestone

    Destination: a product you would hand a friend, a week you run yourself

    One change the matrix asked for has been made in your product, and on your own side the four-line page is written (urge move, template week, active hack-backs, live pacts) with a weekly review booked in the calendar.

The BookYol LetterTwo letters a week

For the road

The road is daily. The letter is weekly.

While you walk Think with Nir Eyal's tools, two letters a week widen the view: a big idea on Tuesday and a small experiment on Friday, drawn from the same shelf of books.

Tuesday

The Big Idea

One idea that challenges an assumption, explained properly, with its source.

Friday

The Small Experiment

One small thing to try before Monday, so the idea becomes something you do.

Inside every letter

  1. 01The idea
  2. 02Why it works
  3. 03Where it comes from
  4. 04One thing to try

No spam, no selling your address. Just the letters.

Start Station 1 — free →