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Concept

Coupling

Coupling is Malcolm Gladwell's name for the idea that certain behaviours are tied to particular places and conditions, so that a person's actions cannot be understood without the context in which they happen.

Gladwell takes the term from criminology. He describes policing research showing that crime is not spread evenly across a city but clusters in a small number of street corners and hours: the same people behave differently on another block or at another time, which suggests the behaviour is coupled to a place and a moment, not only to a person. The lesson for reading people is about where you look. We tend to explain strangers by their character: he is aggressive, she is careless. Coupling asks what the situation is doing. A colleague who is short with you every Monday at nine may be coupled to the weekly report, not hostile to you. A client who seems evasive on the phone may be sitting in an open-plan office. Before you decide who someone is, ask what conditions their behaviour appears in, and whether changing the conditions would change the behaviour.

A real-life example

In Kayseri, Fatma, a hospital ward supervisor, keeps clashing with Okan, a nurse who is irritable at every shift handover. She has decided he is difficult. Then she notices the clashes happen only at the 7 a.m. handover, when he has come off nights and the paperwork is still incomplete. She moves the paperwork earlier in the shift. The handovers become calm.

How to use it

  1. 1Pick one person whose behaviour bothers you and note when and where it happens.
  2. 2Look for the conditions present each time: time, place, workload, other people.
  3. 3Change one condition before you change your opinion of the person.