Concept
Documenting the Process
Documenting the process is the habit of recording and sharing how your work gets made, the sketches, decisions, mistakes and small discoveries, rather than showing only the finished result, so that people can follow your thinking long before there is a product.
Austin Kleon's advice in Show Your Work! is to think process, not product. Most professionals hide their work until it is finished and then expect the result to speak for itself, but finished work is rare, arrives late and gives an outsider very little to connect with. The process happens every day and is often more interesting: why you chose one approach over another, what went wrong on Tuesday, the reference that changed your mind. Kleon suggests keeping a running record of it, such as a notebook, a folder of photos or a work diary, and sharing selected pieces as you go. The record serves you first, because it shows you patterns you would otherwise forget, and it serves others second, because it lets them see the judgement behind the result. That judgement is what people hire. Two cautions keep the habit useful: share the reasoning, never confidential details that belong to clients or employers, and choose what is worth showing rather than broadcasting everything. Documenting is not boasting; done well, it reads like an honest note from the workshop.
A real-life example
Melis restores old furniture in a small workshop in Bursa and used to post only the finished pieces, which drew a few polite likes. Instead, she began photographing every stage of a walnut dresser: the water damage, the decision to keep its original handles, the stain test that failed. Customers started following the dresser week by week, two asked to reserve it before it was finished, and a hotel in Mudanya contacted her about restoring its lobby chairs.
How to use it
- 1Set up one simple place to capture your process today: a notebook, a photo album or a dated work log.
- 2At the end of each working day, write one line about a decision you made and why.
- 3Once a week, choose the most useful entry and share it, leaving out anything confidential.
